Wednesday, May 6, 2020
Sustainable Development Plan Leisure of Business
Question: Describe about the Sustainable Development Plan for Leisure of Business. Answer: Introduction Hilton Sydney is a 5-star hotel located in the heart of the city which is near to Hyde Park, the State theatre and Sydney Opera House. The hotel has exceptional facilities for leisure or business. The hotel has magnificent views and convenient access to the major attractions of the city such as Sydney Harbour Bridge, Darling Harbour and Bondi Beach. The hotel offers a wide range of hotel accommodation such as deluxe rooms or spacious suites. The facility has 28 conference or meeting rooms, full gym facilities and 25m swimming pool. The hotel has a partnership with LivingWell Premier Health Club. The hotel has an exclusive bar which is backed by the famous celebrity chef Luke Mangan. The hotel also has a rooftop terrace lounge with live music facilities. Hilton Sydney is one of the largest places for convention with 4,000sqm flexible floor space which can accommodate over 3,000 people across four floors. In total, there are 579 rooms and suites. The sculpture is sun-filled displaying a majestic sculpture by Bronwyn Oliver. The rooms offered at the hotel are innovative and modern with Aquavision bathroom TV. Different areas are provided for work, rest or lounging. There are multiple dining venues that satisfied the needs of all the visitors. The hotel offers daily breakfast and internet access at various packages to enhance the stay of guests. Sydney Hilton also provides business convenience through express mail modem, photo copying service, video conferencing services, secretarial service, office rental and meeting rooms (Kokalitcheva 2015). The hotel also looks after the familys comfort and convenience through childrens video rental, menu, high chairs, cribs, babysitting service and family package offering. For personal comfort and convenience, services and amenities such as ATM, concierge, elevators, lounge, multi-lingual staff, tour desk, safety deposit box, electric service, beauty salon, bar, spa, foreign currency exchange and baggage storage is provided. For fitness and recreation, fitness rooms, pool and bicycling services (Amay 2015). Evidently, with the wide range of product and service facilities, a large number of staff force is required to manage the hotel efficiently. This report analyses the target issues and recommendations that can help the hotel grow sustainably (del Mar Alonso?Almeida et al., 2013). Analysis of Strengths and Weaknesses This section presents an analysis of the strengths and weaknesses faced by the hotel. Strengths of Sydney Hotel Hilton Well recognized brand image: Hilton hotel is under the brand name of the Hilton Hotel Corporation (HHC). This corporation is highly recognized for its luxurious hospitality and excellent service. Not only is the brand image, but Hotel Hilton also Australias largest center for the conventions and meeting (Morris Kazi 2014). Diversification of the service: Hotel Hilton in Sydney has segmented their business for both the high end and mid-end class. Thus, the service is available in the different section of the community. They have divided their service criteria as per the market segmentation; that means they are focused on the customer preferences. Efficient management system: Hilton Hotel has always maintained a good profile on the management issues like the employee retention, business practices and the ethical consideration while handling the effective relationship with the employees. Frequent improvement of the business process: Hotel Hilton maintains an integrated approach to avail the maximum technological supports as well as it modifies it business strategies with the changing scenario of the market. As mentioned by, Sloan, Legrand and Chen (2013), if an organization continuously upgrades the strategies to cope with the market demand, it becomes easier for that organization to retain the reputation. Positive feedback from the customer: Satisfaction from the customers is highly effective to obtain the brand image (Chong Ricaurte, 2015). Hotel Hilton in Sydney is one of the preferred accommodations among the clients. The positive response and customer satisfaction are important factors that have made this organization successful. Weaknesses of Sydney Hotel Hilton Lack of sustainable approach: It has become a major issue for the Hotel Hilton. There are lots of concerns regarding the maintenance of sustainable approach. Water sustainability, reducing the greenhouse gas emission, waste management is some issues that are required to be monitored by the authority of the hotel. When the Australian tourism industry is focusing on the sustainability of the environment, this hotel has lagged behind to meet those provisions to possess the environmental sustainability. Moreover, using of harsh chemicals and other hazardous substances is another negative point about this hotel. Wastage of the water is critical in the hospitality industry (Azad, Ancev Hernndez-Sancho, 2015). Hotel Hilton has not taken any initiatives to reduce the problems regarding such concerns. Moreover, waste management is another concern; because there is no such aspect that can manage the waste products of this hotel. The Hotel has not taken any initiative to recycle the waste prod ucts also. The hotel followed traditionally and backdated process of waste management, laundry and dishwashing services. Whereas, hospitality industry across the world has started acknowledging the factors related to the sustainability using modern techniques to management waste, alternative ways to handle water management and power consumption (Berezan, Millar, Raab, 2014). Moreover, use of the less technologically advanced equipment facilitates more power consumption (Abdi, Creighton Nahavandi, 2013). Hence, lack of sustainable approach has become a major issue for the Hotel Hilton. People have become aware of environmental issues; as Hilton hotel is not considering the issues the reputation has getting affected. Not so comfortable ambience: Clients have complained over the ambience and environment of the hotel Hilton. There are several objections regarding the noise management of the hotel. Customers who have stayed here have faced over the noisy environment. Not only the environment issue but also customers have complained about the service of the staffs. Clients have complained about the mismanagement of the company and approach of the staffs. Some of the customers have also reported that the pricing of the hotel room is extravagant in too some extent comparing to the service. If the customers are not happy with the service it will leave an impact on the reputation and recognition of the organization (Berezan, Millar, Raab, 2014). Less effective relation with the shareholders: An organization can only become successful when it holds an effective relationship with the shareholders and the partners of the organization (Lockyer, 2013). It has been reported that the internal shareholders are facing issues with the governing body of the Hilton hotel. They are not satisfied with the working procedures the management follows. Moreover, as Hotel Hilton is a part of the international venture, members from the different countries are involved. In this context, the clash of opinions makes the organizational structure vulnerable. Lack of modification: Reports have also revealed that customers have issues with the lack of variety regarding the service. Changing situations always demand a revision of the strategies (Melissen, 2013). Hotel Hilton has not taken any serious steps to modify their services and the business strategies. The service can be reached to the maximum of the customers if the Hotel Hilton revises the services and take necessary steps to modify the services. People always get attracted to the unique and attracting services; that is why if the hotel Hilton promotes new packages and modified services it would be more attracted to the consumers. Not successful in capturing the extended market: Hotel Hilton is potential of grabbing the emerging market. However, it has not look forward to capturing the emerging market. The company has no such vision to grab the international market. Not focused on target customers from booming countries: Australia has always remained in the favorite list of the travelers from countries like China and India. However, Hotel Hilton has not focused on their service range keeping this fact in mind; as a result, it has failed to grow interested in the clients from those countries. In this regard, it can be said that the company has not taken sufficient approach to analyzing the social factors seriously. Incapable of competing with strong rival companies: As the hospitality industry in Australia is emerging many international companies have set their ventures in the country as well as in Sydney. This situation is giving Hotel Hilton fierce competition. Stagnant growth: This is a major concern for the Hotel Hilton; as mentioned by, Benckendorff Lund-Durlacher (2013), if the company fails to generate more revenues it will seize the business growth of the organization. As the Hilton hotel has not adopted any innovative and attractive approach for the market expansion, it has become restricted to the domestic and regional market. Easily get impacted by the economic and political instability: It is common in most of the countries that are why the hospitality industry is suffering from huge loss across the world (Lockyer, 2013). Sydney is no different; turbulence in the financial and political sector is highly influential for the hospitality industry. Hotel Hilton has also become affected by the economic constraints of the Australia. The fragile foundation has made it vulnerable to the unstable political, social and economic situation. Target Problem Areas The importance of sustainability in the hospitality sector involves environmental, social and economic impact. Sustainability is one of the most critical issues that is being faced by Hilton Sydney. As analysed in the previous section, Hilton Sydney has a dramatic impact on the environmental levels as there is high consumption of water and energy consumption. The hotel consumes a large amount of electricity, fuel, operations and other power needs. Water is used in enormous quantities for food and beverages, laundry, cleaning and maintenance, irrigation of parks and others. Additionally, the generation of waste through disposal of paper, bulbs and batteries, equipment, furniture, appliances and more adds to environmental damage (Yadav Dabhade, 2013). Further, there are economic issues faced by Hilton Sydney. High operating costs are one of the crucial issues being faced by the hotel. The operating costs of the hotel are too high which make the hotel expensive and over-priced for the value provided to the customers. Due to high energy and insurance cost, the operating cost may potentially erode the income. Hilton Sydney has experienced labour shortages and high labour costs that make it difficult for attracting employees to the hotel (Berezan et al., 2013). On the social front, there has been a shift in brand image as there are other hotels taking initiatives for enhancing their corporate image. The guest image and perception is not too positive due to less involvement in community, education and culture. There is a risk of culture clashes as the hotel has various visitors from across the world and the staffs may fail to understand their cultures or needs. In an unfamiliar environment, the guests may not be comfortable if the staffs are not welcoming in nature (Wang, 2014). Workable Solutions This section presents the workable solutions based on the weaknesses identified in the previous section. Hilton Sydney recognizes the importance of environmental responsibility and improving performance towards a sustainable future. Cost Savings- Cost is a significant driving factor and Hilton Sydney must reduce operating costs providing a compelling incentive for the hoteliers. Hilton Sydney must employ a number of strategies to reduce, reuse and recycle waste. Financial savings shall help the hotel operate in an intensely competitive market. The inventory levels must be kept low so that there is less wastage or spoilage and the staffs do a better job. Switching to LED lighting may also lead to energy-efficient supply. The right housekeepers must be hired so that the processes are not repeated or do not get wasted. The government incentive programs and green programs must be introduced for saving cost (Liu, Xie, Zhao, 2014). Fiscal and Economic Incentives- Hilton Sydney must utilize the government programs and grants. For encouraging the development of environmental retrofits, the green buildings must be constructed so that economic and fiscal incentives must be enacted. The benefits such as insurance premium discounts, development soft costs and expedited regulatory permitting must be utilized by Hilton Sydney. A list of more incentives shall help in encouraging the construction and design of green buildings across the globe. Tax credits, low interest loans, permissions for additional density, waiver of development fees and public investment in new or improved infrastructure can be undertaken. The funding and grant programmes must be verified that would assist the restaurant industry (Prudhomme Raymond, 2013). Regulatory affairs- The four main categories where regulatory compliance may be regulated is waste, energy use, waste and greenhouse gas emissions. The current environmental regulations are targeted towards the hotel sector focusing on environmental health and safety and hazardous material handling. However, a wide range of future legislative practices shall impact the hotel construction, design and operations. These legislatives may be medium or long-term in nature specifically focusing on energy saving and controlling emissions. The Life Cycle Assessment concept has received acceptance which can be used as a basis for regulatory mechanisms. The different stages of environmental impacts beginning from the raw material to disposal shall be assessed. Hilton Sydney needs to monitor legislation both at the local as well as national levels for properly planning operational practices and related capital expenditures which may be useful in the future (Oliver, Naar, Harris, 2015). Stabilized utility prices and availability- Hilton Sydney may think beyond regulatory regimes and cost savings. Alternatively, they may deploy efficient equipment and forms of utility generation for hedging against future price increases in utility costs. The approach is especially important in geographic locations with developing or unreliable infrastructure, to prevent a compromised guest experience in the form of power cuts or sub-standard water quality. Energy poverty is a growing problem in Sydney as the energy bills are greater than the disposable income of the people. The increasing price of electricity causes hardship for the consumers which eventually lead to less demand of hotels (Hsieh, 2012). Enhancing brand image- Many hotel brands have incorporated sustainability into their fashion brand definition. Hilton Sydney can demonstrate sustainability in marketing materials and annual publications. Hilton Sydney can enhance itself by repositioning to cater an environmental-friendly, socially-conscious and younger generation. The environmental certification programs can impact facility selection which has been less successful with the hotel executives. Green conventions and meetings must be conducted to enhance corporate image of Hilton Sydney as the guests choose their lodging or accommodation based on price, amenities, location, and price and brand reputation. Having sustainable business practices will lead to an enhanced reputation and brand image, which translates to great hotel profits in the long term (Berezan, Millar, Raab, 2014). Improving guest experience- Hilton Sydney must increasingly understand the needs of its customers so that they can invest in technology or solutions that would positively impact guest experience. Guest experience directly affects the occupancy and average daily revenue. The introduction or generation of HVAC systems, maintenance regime and energy management devices can help in significant improvements for enhancing indoor air quality and thermal comfort for the guests and employees. The indoor environment and ambience can also be improved so that there is minimum noise from fans, compressors and boilers which otherwise spoil the guest experience (Barber Deale, 2013). Creating positive corporate culture- Employees are identified as one of the greatest benefits of going green. Employees, like hotel guests, are increasingly sophisticated and "tuned" into current thinking in society and are far more likely to identify with an employer whose principles and practices are aligned with their values. Hilton Sydney must adopt a corporate sustainable culture so that it can attract and retain talent. The staffs at the hotel must be managed and they must be engaged through educational opportunities, newsletters, site visits and environmental programs (Alonso-Almeida et al., 2016). Managing waste- Hilton Sydney can consider putting a video camera in the dumpster area so that the employees fear stealing steaks, bottles of liquor, cash or other expensive items. The employees must not be allowed to take the trash to the dumpster without the approval of manager. The staffs must manage the waste by segregation. The kitchen and bar area waste, guest accommodation waste, clear plastic bags and recyclables must be segregated. Letters can be sent to the hoteliers so that they produce less wastage. The staffs can refill the shampoo or shower gel containers so that junk can be reduced (Melissen, Cavagnaro, Duweke, 2015). Conclusion Conclusively, Sydney Hilton needs to work on its economic, social and environmental aspects to enhance sustainability. Hotel Hilton in Sydney has segmented their business for both the high end and mid-end class. Hotel Hilton maintains an integrated approach to avail the maximum technological supports as well as it modifies it business strategies with the changing scenario of the market. Wastage of the water is critical in the hospitality industry. Moreover, usage of harsh chemicals and other hazardous substances is another negative point about this hotel. Hence, lack of sustainable approach has become a major issue for the Hotel Hilton. Clients have complained about the mismanagement of the company and approach of the staffs. If the customers are not happy with the service it will leave an impact on the reputation and recognition of the organization. It has been reported that the internal shareholders are facing issues with the governing body of the Hilton hotel. The company has no such vision to grab the international market. In this regard, it can be said that the company has not taken sufficient approach to analyzing the social factors seriously. As the Hilton hotel has not adopted any innovative and attractive approach for the market expansion, it has become restricted to the domestic and regional market. Hotel Hilton has also become affected by the economic constraints of the Australia. Hilton Sydney has a dramatic impact on the environmental levels as there is high consumption of water and energy consumption. The operating costs of the hotel are too high which make the hotel expensive and over-priced for the value provided to the customers. There is a risk of culture clashes as the hotel has various visitors from across the world and the staffs may fail to understand their cultures or needs. Hilton Sydney must employ a number of strategies to reduce, reuse and recycle waste. Tax credits, low interest loans, permissions for additional density, waiver of development fees and public investment in new or improved infrastructure can be undertaken. Hilton Sydney needs to monitor legislation both at the local as well as national levels for properly planning operational practices and related capital expenditures which may be useful in the future. Recommendations Based on the above analysis, creating a green hotel seems to be the best strategy for Hilton Sydney. For running a hotel, the business must be made most sustainable as the best choice. The Natural Step organization demonstrates sustainable practices that can help protecting the local environment while improving business outcomes. Based on the recent trends, it is interpreted that the customers are more attracted towards eco-friendly hotel practices. The old beds and mattresses at Hilton Sydney must be recycled which can help in cutting own costs and creating a competitive advantage while saving the environment. It has been studied that it takes over twenty years for decomposing a mattress. Therefore, it would be better if Hilton Sydney recycles beds and mattresses rather than sending it to landfills (Jones, Hillier, Comfort, 2016). A linen reuse program must be introduced in all the rooms at Hilton Sydney. This is a significant strategy for saving water, time and cost where the customers can hang up their towel rather than tossing it for changing. The hotel must print these signs and make it available in the guest rooms so that the customers are given an opportunity to follow sustainable practices. Water usage must be reduced in every guest room. Low-flow shower heads and sink aerators must be installed. Low-flow toilets and diverters can be installed for reducing water usage (Chen Tung, 2014). Hilton Sydney must reduce energy usage so that the fuel bills can be reduced. The hotel must switch to LED lighting so that the electricity usage can be reduced. It has been studied that LEDs have the lowest carbon footprint in comparison with other electrical for lighting. Moreover, they last longer than the usual electrical appliances and can be used adequately in lobbies, guestrooms and hallways (Molina-Azorn et al., 2015). The staffs must be educated to turn off the lights, air conditioning and heating when the rooms are not occupied. The drapes must be closed during summers. Daylight must be used exclusively in the lobbies or bars so that energy consumption can be reduced. Energy star appliances must be purchased so that maximum energy can be saved as well as monitored. The old washing machines must be replaced with water and energy efficient models. A solar heating system must be installed in the hot tub or pool and it must be covered when the area is closed (Su, Hall, Ozanne, 2013). Consultations must be made with outside sources for evaluating the overall mechanical equipments and systems. Any damage must be repaired which includes coil cleaning, filter changes and thermostat calibration so that the maintenance plan is not interrupted. The guest amenities and food items must be purchased in bulk so that transportation and repeat purchases can be avoided. The hotel waste including kitchen, dining room and guest room must be recycled. Recycling baskets must be provided for newspaper, aluminium, glass, plastic and white paper. Recycling bins must be provided in kitchen, poolside, back office and every place so that recycling and waste management becomes simpler (Tews, Michel, Stafford, 2013). The amenity products purchased by Hilton Sydney may be derived from recycled products. The recycled paper products can also be used and prints can be made using soy-based inks. The paper size of invoices must be reduced so that the paper usage is minimized. The purchases mad e must be organic, fat-free and must be away from animal-cruelty products for hair, bedding, coffee, chocolate and tea. The cleaning processes must be green, non-toxic and safe in nature. An incentive program may b create for encouraging the staff base to follow environmental friendly practices (Pozo, Moretti, Tachizawa, 2016). References Abdi, H., Creighton, D., Nahavandi, S. (2013). A sustainable energy saving method for hotels by green hotel deals. InSustainability in Energy and Buildings(pp. 669-677). Springer Berlin Heidelberg. Alonso-Almeida, M., Fernndez Robin, C., Celemn Pedroche, M., Astorga, P. (2016). Revisiting green practices in the hotel industry: A comparison between mature and emerging destinations.Journal Of Cleaner Production,140, 1415-1428. https://dx.doi.org/10.1016/j.jclepro.2016.10.010 Amay, K. (2015).What really makes a five-star hotel?.Mail Online. Retrieved 3 December 2016, from https://www.dailymail.co.uk/travel/travel_news/article-3007667/What-REALLY-makes-hotel-five-star-hotel.html Azad, M. A., Ancev, T., Hernndez-Sancho, F. (2015). Efficient water uses for the sustainable irrigation industry.Water Resources Management,29(5), 1683-1696. Barber, N. Deale, C. (2013). Tapping Mindfulness to Shape Hotel Guests' Sustainable Behavior.Cornell Hospitality Quarterly,55(1), 100-114. https://dx.doi.org/10.1177/1938965513496315 Benckendorff, P., Lund-Durlacher, D. (Eds.). (2013).International cases in sustainable travel tourism (1st ed.). New York: Goodfellow Publishers. Berezan, O., Millar, M., Raab, C. (2014). Sustainable Hotel Practices and Guest Satisfaction Levels.International Journal Of Hospitality Tourism Administration,15(1), 1-18. https://dx.doi.org/10.1080/15256480.2014.872884 Berezan, O., Raab, C., Yoo, M., Love, C. (2013). Sustainable hotel practices and nationality: The impact on guest satisfaction and guest intention to return.International Journal Of Hospitality Management,34, 227-233. https://dx.doi.org/10.1016/j.ijhm.2013.03.010 Chen, M. Tung, P. (2014). Developing an extended Theory of Planned Behavior model to predict consumers intention to visit green hotels.International Journal Of Hospitality Management,36, 221-230. https://dx.doi.org/10.1016/j.ijhm.2013.09.006 del Mar Alonso?Almeida, M., Marimon, F., Bernardo, M. (2013). Diffusion of quality standards in the hospitality sector.International Journal Of Operations Production Management,33(5), 504-527. https://dx.doi.org/10.1108/01443571311322706 Hsieh, Y. (2012). Hotel companies' environmental policies and practices: a content analysis of their web pages.International Journal Of Contemporary Hospitality Management,24(1), 97-121. https://dx.doi.org/10.1108/095961112 Jones, P., Hillier, D., Comfort, D. (2016). Sustainability in the hospitality industry.International Journal Of Contemporary Hospitality Management,28(1), 36-67. https://dx.doi.org/10.1108/ijchm-11-2014-0572 Kokalitcheva, K. (2015).Staying at a Hilton hotel? Uber will help you find the top restaurants and bars nearby.Fortune. Retrieved 3 December 2016, from https://fortune.com/2015/09/01/uber-hilton-rides-guides/ Liu, J., Xie, L., Zhao, X. (2014). Ethical and sustainable practices in the hospitality and tourism industry in China.International Journal Of Contemporary Hospitality Management,26(6). https://dx.doi.org/10.1108/ijchm-06-2014-0271 Lockyer, T. (2013).The international hotel industry: Sustainable management (1st ed). New York: Routledge. Lockyer, T. L. (2013).Global cases on hospitality industry. (1st ed). New York: Routledge. Melissen, F. (2013). Sustainable hospitality: a meaningful notion?.Journal of sustainable Tourism,21(6), 810-824. Melissen, F., Cavagnaro, E., Damen, M., Duweke, A. (2015). Is the hotel industry prepared to face the challenge of sustainable development?.Journal Of Vacation Marketing,22(3), 227-238. https://dx.doi.org/10.1177/1356766715618997 Molina-Azorn, J. F., Tar, J. J., Pereira-Moliner, J., Lpez-Gamero, M. D., Pertusa-Ortega, E. M. (2015). The effects of quality and environmental management on competitive advantage: A mixed methods study in the hotel industry.Tourism Management,50, 41-54. Morris, S. Kazi, S. (2014). Emerging trends regarding accessible accommodation in Dubai luxury hotels.Worldwide Hospitality And Tourism Themes,6(4), 317-327. https://dx.doi.org/10.1108/whatt-01-2014-0004 Oliver, J., Naar, A., Harris, E. (2015). Festival attendees perceptions of green hotel practices.Journal Of Tourism Insights,6(1). https://dx.doi.org/10.9707/2328-0824.1051 Pozo, H., Moretti, S., Tachizawa, T. (2016). Hospitality practices as sustainable development: An empirical study of their impact on hotel customer satisfaction.Tourism Management Studies,12(1), 153-163. https://dx.doi.org/10.18089/tms.2016.12116 Prudhomme, B. Raymond, L. (2013). Sustainable development practices in the hospitality industry: An empirical study of their impact on customer satisfaction and intentions.International Journal Of Hospitality Management,34, 116-126. https://dx.doi.org/10.1016/j.ijhm.2013.03.003 Sloan, P., Legrand, W., Chen, J. S. (2013).Sustainability in the Hospitality Industry 2nd Ed: Principles of Sustainable Operations (1st ed.). New York: Routledge. Su, Y., Hall, C., Ozanne, L. (2013). Hospitality Industry Responses to Climate Change: A Benchmark Study of Taiwanese Tourist Hotels.Asia Pacific Journal Of Tourism Research,18(1-2), 92-107. https://dx.doi.org/10.1080/10941665.2012.688513 Tews, M., Michel, J., Stafford, K. (2013). Does Fun Pay? The Impact of Workplace Fun on Employee Turnover and Performance.Cornell Hospitality Quarterly,54(4), 370-382. https://dx.doi.org/10.1177/1938965513505355 Wang, C. (2014). Do ethical and sustainable practices matter?.International Journal Of Contemporary Hospitality Management,26(6), 930-947. https://dx.doi.org/10.1108/ijchm-01-2013-0001 Yadav, R. Dabhade, N. (2013). Service Marketing Triangle and GAP Model in Hospital Industry.International Letters Of Social And Humanistic Sciences,8, 77-85. https://dx.doi.org/10.18052/www.scipress.com/ilshs.8.77
Tuesday, May 5, 2020
Natural light Essay Example For Students
Natural light Essay The next scene we see is in the shop where we see and hear the conversation between Billy and the shopkeeper. Its still quite dark in the shop with only natural light, which shows us that it was not filmed in a studio. The camera zooms in on Billys grubby face, which shows us he hasnt had a wash and we can also see the disgusting state of his clothes. This kind of graphic detail cannot be seen when reading the novel but when watching the film we can see extra details within the scenes. When listening to the criticism Billy gets off the shopkeeper we feel saddened because we get the impression he is judged by his standard of living and not by his personality. After the scene in the shop we see Billy start his paper round framed by the buildings surrounding him, we get the feel that we are actually there with him. After Billys meeting with the milkman we see him sit down in a field looking upon a factory, which again is a reference to the working class background. These opening scenes seen visually are much more realistic than in the novel, it also makes us feel more sympathetic towards Billy. This is because there are many more mediums used such as lighting, sound and camera shots, which can show us things in a variety of different ways. E. g. Point of view shots which how us what that particular character is looking at or thinking at the time. Or it can show us the scene from a third person point of view, which is how the novel is written. The second scene I have chosen is the P. E. lesson, which I feel, really depicts the deplorable attitude that the teacher has toward Billy. The scene opens with a positive image of Billy He walked into the changing rooms as clean and shining as a boy down for breakfast on his seaside holidays. This makes the reader wonder whether things are going to pick up for Billy at last. This image is shattered with the arrival of the pristinely dressed Mr Sugden, the P. E. teacher. As soon as he sees Billy he begins to pick on him for not having his kit Casper you make me SICK. , he obviously has no sympathy for the familys lack of care for Billy and makes him wear a pair of shorts that are far too large for him. So from the beginning the reader is wanting Billy to escape the wrath of this bully. It is not to be; the bullying gets worse as the football match gets underway and even worse after the lesson when Billy tries to escape the shower. The reader cannot help but feel sickened by Mr Sugdens treatment of Billy, trapped in a cold shower just because he let in the winning goal. Hines even describes the other boys attitudes as being uneasy about the situation, which makes the reader feel even more uneasy about it. The language in this section is again very descriptive. We can almost visualise Mr Sugdens outfit and Billy trying on the large shorts they are described so clearly. The image of Billy as he steps out for the lesson The cold caught Billys breath He stopped dead, glanced around as though trying to escape sets the mood for whole match. The dialogue is very short and to the point, as in the first scene, and helps create the tension between the teacher and the boys, especially Billy. Mr Sugden does not speak kindly to Billy once preferring to address him with insults and sarcasm Of course I blame you lad! .ued242cfd6c1a4fa95d6a441f7bd992e8 , .ued242cfd6c1a4fa95d6a441f7bd992e8 .postImageUrl , .ued242cfd6c1a4fa95d6a441f7bd992e8 .centered-text-area { min-height: 80px; position: relative; } .ued242cfd6c1a4fa95d6a441f7bd992e8 , .ued242cfd6c1a4fa95d6a441f7bd992e8:hover , .ued242cfd6c1a4fa95d6a441f7bd992e8:visited , .ued242cfd6c1a4fa95d6a441f7bd992e8:active { border:0!important; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .clearfix:after { content: ""; display: table; clear: both; } .ued242cfd6c1a4fa95d6a441f7bd992e8 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ued242cfd6c1a4fa95d6a441f7bd992e8:active , .ued242cfd6c1a4fa95d6a441f7bd992e8:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .centered-text-area { width: 100%; position: relative ; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ued242cfd6c1a4fa95d6a441f7bd992e8:hover .ctaButton { background-color: #34495E!important; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ued242cfd6c1a4fa95d6a441f7bd992e8 .ued242cfd6c1a4fa95d6a441f7bd992e8-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ued242cfd6c1a4fa95d6a441f7bd992e8:after { content: ""; display: block; clear: both; } READ: Romeo and Juliet: A Play about "Untimely Death"Ã EssayWho do you expect me to blame? . The teacher thinks he is the only important person in the lesson and Hines has successfully created this image with techniques such as using brackets to inform the reader what part he is playing at a particular moment in the match: Sugden (commentator) And both teams are lined up for the kick off in this vital fifth-round cup-tie, Manchester United versus ? Sugden (teacher): Who are we playing, Tibbut? This is almost like a play script. Mr Sugden is obviously the central character and the boys are minor ones. These flat characters help the scene because the reader is able to make a comparison between the teachers attitude towards them as opposed to Billy. Although Mr Sugden does not treat them particularly well he does not punish them to the same extent as he does Billy. At the start of the scene in the film we hear the Sports report music as we see the correctly attired Mr Sugden warming up for the lesson. In contrast the next view is of the dingy changing rooms and the boys getting ready for the lesson. When Mr Sugden arrives he spies Billy and using an over-shoulder shot he questions him about not having any kit. Then with a low angle shot see we the boys crowding in to watch Billy be humiliated into wearing a pair of shorts that were way too big for him. Watching this part on the film was much better than reading about it because you could really see how Billy was being victimised and the humiliation he had to go through in front of the rest of the class by wearing the ridiculously large shorts. When the class are outside they all lined up waiting to be picked into teams. Gradually the line shortened leaving the unwanted ones who couldnt play football, Billy included; it is a pathetic sight. Once all the teams were picked they got ready to start the game. We then see Billy standing in the goals, which seemed to emphasise his lack of stature, he is dwarfed by the goals. He looks isolated from the rest of the team, which again shows us how unimportant he is to everyone else; no one really cares about him at all. During the match there are many occasions where we see My Sugden pick on Billy for not playing as well as he wants him to. In one incident Billy lets in a goal which angers Mr Sugden into throwing the ball hard at Billy, making him fall in the mud. This again makes him seem defenceless to Mr Sugden and his bullying and we feel pity for Billy. Later on in the match we see Billy hanging off the goals, completely disinterested in the game. When Sugden sees him he blows his whistle and the camera follows him as he marches and shouts up the pitch towards Billy. Throughout the scene the camera frequently concentrates on the number nine on Sugdens shirt, this technique is used to show how important he thinks he is and how insignificant Billy and the rest of the class are. This scene finishes with the barbaric Mr Sugden forcing Billy to take a shower and Billys feeble attempts to avoid one. We see Sugden trap him in the shower and turn the water to cold. We see Billy suffering and hear the sadistic voice of Sugden as he admonishes him for letting in the goal. However there is a note of triumph at the end of the scene when we watch Billy clamber over the cubicle wall and the camera fades out as he finds a towel. This is a satisfying end as the viewer feels that he has gained just a little recognition. .u65f618227e3b7052111671a22776f892 , .u65f618227e3b7052111671a22776f892 .postImageUrl , .u65f618227e3b7052111671a22776f892 .centered-text-area { min-height: 80px; position: relative; } .u65f618227e3b7052111671a22776f892 , .u65f618227e3b7052111671a22776f892:hover , .u65f618227e3b7052111671a22776f892:visited , .u65f618227e3b7052111671a22776f892:active { border:0!important; } .u65f618227e3b7052111671a22776f892 .clearfix:after { content: ""; display: table; clear: both; } .u65f618227e3b7052111671a22776f892 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u65f618227e3b7052111671a22776f892:active , .u65f618227e3b7052111671a22776f892:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u65f618227e3b7052111671a22776f892 .centered-text-area { width: 100%; position: relative ; } .u65f618227e3b7052111671a22776f892 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u65f618227e3b7052111671a22776f892 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u65f618227e3b7052111671a22776f892 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u65f618227e3b7052111671a22776f892:hover .ctaButton { background-color: #34495E!important; } .u65f618227e3b7052111671a22776f892 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u65f618227e3b7052111671a22776f892 .u65f618227e3b7052111671a22776f892-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u65f618227e3b7052111671a22776f892:after { content: ""; display: block; clear: both; } READ: This part of the play is very tense and emotional EssayThis differs from the novel where he has to drip-dry. In conclusion I feel that the film creates more sympathy within me than the novel does. This is because the visual images of the scene are more detailed. Characters expressions are more vivid, lighting and music add to the mood of the scene and various camera shots depict more keenly the important parts of the scenes. Whereas in the novel the description and dialogue help the reader build up a sense of sympathy towards Billy, the images, for me, are not as powerful nor as clear.
Friday, April 17, 2020
ACT Exam Essay The Grade Sample - Focus on Writing the Best College Essay
ACT Exam Essay The Grade Sample - Focus on Writing the Best College EssayThe ACT Exam Essay The Grade Sample is a one page sample given to all incoming freshman. This will allow you to get a general idea of what the standard essay guidelines are for freshman, as well as where to start with writing an essay on your own.Make sure that you print this out so that you can have a reference in case you need to refer back to it later on. There are no midterm or final exams in college, so you really want to make sure that you're ready for these and that you have all of the information you need on hand before you even sit down to write your essay. Having the ACT Exam Essay The Grade Sample is a great way to get a feel for what you're looking at when writing a college essay.This is a relatively easy read, because it has everything you need to write a college-level essay. You will find every type of question, assignment, and problem listed, and all of them are presented with some of the basics o f how to begin writing a college essay.The easiest way to approach this particular type of essay is to actually prepare a short outline. This will allow you to not only remember what the assignment is about, but to also give you a place to start each chapter with. In the middle of the outline, you should always include your opening statement, any key points you wish to make, and any key supporting evidence.A very important thing that many students forget to include in their essay is a conclusion. Your ending will set the tone for your entire essay, so you must make sure that you include your conclusion in the very beginning of your essay.Because many college essays require an introduction and conclusion, it may be wise to write your conclusion so that you can catch a student's story in the middle of the essay. This will make your essay a little more personal and give your reader an idea of why they should take your course or take the class as a whole.The ACT Exam Essay The Grade Sam ple also provides you with plenty of sample paragraphs to use when you write your essay. These will allow you to get some ideas on how to structure your essay, and this will make it easier for you to write your own essay without getting lost in the middle of it.The idea behind this is to ensure that you're ready for college essay, and that you have all of the resources available to you for writing a great essay. With this sample, you will be ready to write the most popular essays at your school!
Wednesday, April 15, 2020
Anti-Terrorism as a Self-Fulfilling Prophecy Essay Example
Anti Anti-Terrorism as a Self-Fulfilling Prophecy Essay Anti-Terrorism as a Self-Fulfilling Prophecy Essay Anti Terrorism as a Self fulfilling Prophecy The issue of war against terrorism has been a dominant theme in our media today. Terrorists have been stereotyped as Middle Eastern, Muslim, cold blooded and hard headed suicide bombers who are out to destroy all that standing in the western world. The gargantuan international effort on the War on Terrorism has created a psychological construct where Islamic fundamentalism and the Middle Eastern race are now considered as potential terrorists. There have been numerous circumstances where Muslims and Arabic costume and color precipitated discrimination and hate campaigns. Movies and films of Rambo and Schwarzenegger portray terrorists as Islam fundamentalists triggering a host of discriminatory actions among the populace. Given the billions of dollars spent on the war against terrorism and the widespread and extensive media propaganda campaign, it should be logical to conclude that terrorism has been greatly diminished ten years after the September 11, 2001 tragedy. On the contrary, the War on Terrorism has become a self fulfilling prophecy where terrorist activity exponentially increased. To wit: The Rand Corporation for the National Memorial Institute for the Prevention of Terrorism (MIPT) reveals that there has been a 250 percent increase in terrorist activity from September 11, 2001 to September 2006 alone. If we divide post 9/11 into two phases until 2006, the first phase has 4772 fatalities from terrorist attacks and the second phase has 5177 fatalities (Conetta, 2006). Thus, all efforts to counter terrorism has only effected in their increase. The US war against Iraq, Iran, Afghanistan, Libya, North Korea and others in fact encourages ordinary citizens from these countries to launch attacks against the US comparable or even similar to terroristââ¬â¢s acts. Instead of solving the roots of the problem such as creating an international atmosphere of peace and justice, anti terrorism campaigns have in fact sowed the seeds of war, injustice, and fan the fires of terrorism worldwide. Thus it has become a self fulfilling prophecy. The real proof that the anti terrorism campaign has become a self fulfilling prophecy is when we find ordinary citizens who are not in any way connected to terrorist groups performing terrorist acts. The recent bombing and massacre in an island in Norway killing 92 people did acts similar to the modus operandi of terrorists (bombing and shooting like in Mumbai) but acted alone. The Oklahoma bombing was done by a US soldier but imitated the acts of those who he fought during the Gulf War. The psychological construct created by suicide bombing and rampant shooting has in fact created an image where deluded and frustrated ordinary citizens can really act out their violent fantasies. There have been many cases in school campuses where some student would attack and massacre many students using bombs and high powered weapons. Terrorism according to Zulaika is now the dominant tropic spaceâ⬠in media, government, and all walks of life (Zulaika, 2009). This is further fueled by the imagination of nuclear war initiated by terrorists creating an apocalyptic nightmare that in turn fan the fires of Christian fundamentalists. Note that the ââ¬Å"terroristâ⬠who killed 92 people in Norway was a Christian fundamentalist. In fact the use of torture against suspected terrorists in Guantanamo bay was largely unprotected because of this powerful image against suspected terrorists. The problem with the Anti terrorism campaign is that it was blown too much in proportion so that the US who is supposed to be the champion of democracy and human rights is now seen as a torturer and a blanket bomber of civilians, an illegal eavesdropper of its own citizens, and an espouser of war. Indeed the War against Terrorism has not only been a self fulfilling prophecy but actually created the US as a number one terrorist as some critical groups contend. Bibliography Conetta, C. (2006, September 25). War Consequences: Global terrorism has increased since 9/11 attacks . Retrieved July 24, 2011, from www. comw. org: comw. org/pda/0609bm38. html Zulaika, J. (2009). Terrorism: The Self fulfilling Prophecy. Chicago: University of Chicago Press.
Thursday, March 12, 2020
Cons on legalizing drugs essays
Cons on legalizing drugs essays In the following essay I will persuade you into thinking why drugs should not be legalized. I will also talk about the different types of drugs that the government is thinking about legalizing. Drugs break up into many categories. There is marijuana, heroin, crack cocaine, pcp, and other harder drugs. Marijuana is really not a bad drug; Smoking Marijuana produces almost instant effects, lasting one to four hours. Marijuana makes people relaxed and talkative, but is a depressant, which can make people who are sad feel worse. Sound and colors also become more intense. Users typically say that Marijuana improves self-awareness, relationships with others and makes them more "easy going", tolerant and understanding. Some Marijuana users say that it helps them to be creative. When most people use marijuana they end up taking the harder drugs. Harder drugs include heroin, crack cocaine, pcp, cannabis etc. Society will tell you that marijuana is a harmless drug. All this drug does is get you high. After using this drug for awhile, the user starts wanting to get a bigger high. When that happens they turn into crack heads. That is one reason why drugs shouldnt be legalized. Another reason why I think drugs shouldnt be legalized is because people driving under the influence of marijuana will increase along with other things that can happen when you are under the influence of drugs. While driving high your sense of judgment is off, and that might cause you to have an accident. You might even cause an accident to happen because of your judgment. When your judgment is off while driving, that can cause a lot of damaging things to happen. Sometimes while you are using marijuana it changes your whole body emotions. You might end up doing or committing a crime while using marijuana or any other drugs. Being under the influence of drugs can cause you to act like something that you are not. For examp...
Tuesday, February 25, 2020
Book review Assignment Example | Topics and Well Written Essays - 1000 words
Book review - Assignment Example Despite being an anarchist, he strongly opposed the use of violence to solve the problems facing society. Rather, he believed that the society could be reformed through active non-violence. The story in the novel The Adventures of Caleb Williams revolves around Caleb, who despite being a poor orphan, manages to get better education. He later earns a lot of respect from community members owing to his enlightenment. The novel, basically, gives an account of the position taken by Caleb with respect to the wealthiest man in the neighborhood, Mr. Falkland (Godwin 2004, p.5). The fact that Mr. Falkland has a lot of wealth in the village makes his respectable to the extent that villagers, including Caleb, worship him. Nevertheless, Caleb appears to be very suspicious of Mr. Falkland. He believes that Mr. Falkland engages in unethical activities. As a result, Caleb decides to investigate Mr. Falklandââ¬â¢s past only to unearth some damning information. In the novel The Adventures of Caleb William, Godwin as the author tries to expose the rot in the political and social spheres of England during the 18th century (Godwin 2004, p.6). Godwin exposes vices by giving an overview of the injustices that were the orders of the day in the prison system. He also exposes the oppression of peasants by landlords, the oppression of the poor by the elite, as well the oppression of common citizens by government. The author reveals the injustice of the political and social system through various scenes. For example, he exposes an incident in which Mr. Falkland, knowingly and willingly, witnesses the execution of two innocent men for a crime that he committed himself. This is brought out when Caleb exposes the secret murder of Tyrrel, one of the landlords, by Falkland. Immediately after the murder, Caleb informs the public that Falkland used his power and wealth to blame two innocent men for the murder that led to the execution of the two innocent men (Godwin 2004, p.9). Nevertheless, when Falkland discovers that Caleb knows the truth about the incident, he threatens Caleb with grave consequences, warning him against exposing him further to the public. Despite the threats that he receives from Falkland, Caleb goes ahead to expose murder to the public, a move that puts him at loggerheads with Falkland. Caleb ends up paying the price of revealing the truth when Falkland implants jewelry in his bag later accusing him of being a thief (Godwin 2004, p.16). Without the authorities carrying proper and impartial investigations, Caleb ends up in prison. After staying in prison for a while, Caleb makes a daring escape but he is later recaptured in the streets of London. However, his release from prison comes quick with the intervention of Falkland. Falkland actually uses his power and wealth to manipulate Calebââ¬â¢s release from prison (Godwin 2004, p.20) after he senses that he is in jeopardy of revelation of his deeds to a greater extent if he keeps Caleb in prison. As a result, Caleb is released from prison without a trial. This shows how injustice, impunity, and corruption were rife in the society during the time that the novel was written. Godwinââ¬â¢s fictional story gives a clear depiction of painful and intolerable oppression and the kind of bullying that the good people of 18th century were subjected to in their pursuit for justice and equality. Despite being set
Sunday, February 9, 2020
Euglena Gracilis Essay Example | Topics and Well Written Essays - 750 words
Euglena Gracilis - Essay Example Euglena Gracilis, the name comes from the Greek words eus and glne, i.e. good eyeball, which refers to the light-sensitive eyespot. Euglena gracilis uses its eyespot to locate light. This is a minute single-celled nutrient-rich freshwater organism of the genus Euglena, having the presence of chlorophyll, a reddish eyespot, and a single anterior flagellum. Euglena gracilis is just one of the many species of Euglena. Euglenas have spindle-shaped bodies, ranging in size from 1/1000 to 1/100 of an inch (0.025 to 0.254 millimeter) long. Most of the species are green in colour as they contain chlorophyll. Euglena produce food through photosynthesis for themselves, and also serve as primary producers for aquatic ecosystems. Some of the species also eat tiny particles of living matter. Euglena are interesting because they are a sort of combination of plant and animal. One the one hand they can make their own food like a plant, but they can also eat other things, like an animal. They can also swim and move. Scientists argued for years about which Kingdom to put them in, Animal or Plant Right now they are in neither; most scientists put them in the Protist Kingdom with other microscopic organisms, such as amoeba and paramecium. Three membranes surround the complex chloroplasts of Euglena. This is unlike chloroplasts of higher plants and most green algae, which are surrounded by two membranes. The additional membranes present a barrier to the import of chloroplast precursor proteins. Traditionally, the genus Euglena has been divided into several groups or subgenera depending mainly on morphological features of the chloroplast and paramylon and on cell rigidity. Euglena Gracilis also has a flagellum, a long hair-like thing, which is used by Euglena to swim. In this experiment we studied the growth of Euglena over a three week period. We took three jars and put the Euglena in each of them. We put rice in one jar and kept it in the dark. So this Euglena got its nutrients solely from the rice. Euglena in another jar was placed in the light with no rice, and this Euglena got its nutrients solely from the light. In the third jar we put rice and also placed this one in the light, so that this Euglena could get nutrients from both light and rice. Each week we checked on the Euglena jars to see which had the greatest exponential growth; From the experiment, we found that the Euglena in the light only did the best (results are summarized in table-1). Table-1: Growth pattern of Euglena over a three week period Jar-1 Euglena with Rice only (growth-cells per field) Jar-2 Euglena with Light only (growth-cells per field) Jar-3 Euglena with Rice and Light (growth-cells per field) Week-1 28 20 40 Week-2 22 31 35 Week-3 24 44 21 Conclusion It is amply clear that Euglena gracilis do behave like plants as well as animals, because when Euglena gracilis doesn't have enough light to make its own food, it looks for other things to eat. In this case rice supported the growth of Euglena. References: 1. Euglena, available online at http://www.fcps.k12.va.us/StratfordLandingES/Ecology/mpages/euglena.htm (Oct 24, 2006). 2. Woongghi Shin and Richard E. Triemer, "Phylogenetic analysis of the genus euglena (euglenophyceae) with particular reference to the type species euglena viridis", 759-770, available online
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